Every asset in the company is measured. The one making the decisions is not.
The accounts are audited. The code is tested. The legal position is reviewed each year by people paid well to find fault with it. The single variable that shapes every decision the company makes - the physiological state of the person making them - is the only one nobody baselines, monitors or manages.
Decision Athlete is a clinical practice built to close that gap. Forty-eight weeks. Ten clients at a time.